Zen Planner Adds ClassPass to Drive Revenue and Fill Classes for Gyms and Studios

Zen Planner Adds ClassPass to Drive Revenue and Fill Classes for Gyms and Studios

By Mary Grace Bonner
Published On Nov 15, 2024

New integration helps boutique fitness businesses fill classes, attract new customers, and boost revenue 

Daxko, the leading software and integrated payments solutions provider in the health, fitness, and wellness industry, today announced a new integration between Zen Planner and ClassPass, a monthly subscription service providing access to the world’s largest network of boutique fitness studios and gyms. By connecting Zen Planner customers with ClassPass’s extensive network, which includes over 65,000 fitness and wellness businesses worldwide, Zen Planner helps gym owners to fill more classes and reach new clients—all at no extra cost. 

For boutique fitness businesses, low attendance is a common challenge. The ClassPass integration addresses this by helping Zen Planner users fill unsold class spots, leveraging ClassPass SmartTools to dynamically adjust pricing and make classes more appealing to ClassPass members. Gym owners can sync their schedules with ClassPass, list available classes for free, and see new reservations automatically reflected in their Zen Planner system. According to ClassPass, top studios around the world see an average revenue increase of at least 20% by filling unsold spots, turning previously empty sessions into revenue-generating opportunities. 

 “By tapping into the ClassPass network, Zen Planner customers can keep classes full and revenue growing without extra effort,” said Wendy White, Chief Marketing and Partnerships Officer at Daxko. “This integration offers an easy, effective way for fitness businesses to attract new clients and maximize income from every available spot, supporting their growth in a competitive market.” 

Why Integrate ClassPass with Zen Planner? 

  • Attract New Clients for Free: Listing on ClassPass gives gyms exposure to millions of potential members who are actively searching for fitness classes. 
  • Fill Empty Spots and Boost Revenue: ClassPass users help fill class spots that might otherwise go empty, bringing in additional income with minimal effort. 
  • Simplify Scheduling: All bookings (including ClassPass reservations) appear in Zen Planner, eliminating the need to juggle multiple systems. 

This integration supports Zen Planner’s ongoing commitment to providing innovative solutions that drive growth and simplify management for boutique fitness businesses. Through Zen Planner’s ClassPass dashboard, gym owners can access ClassPass-specific insights, including reservation counts, attendance rates, and revenue from ClassPass bookings, empowering them to make strategic business decisions. 

For more information on how the Zen Planner-ClassPass integration can help grow your fitness business, click here 

 

About Daxko    

Daxko is the leading technology partner for health and fitness centers worldwide, delivering comprehensive technology solutions, integrated payment processing, and unparalleled insights. Since 1998, we have been dedicated to meeting the unique needs of health clubs, boutique fitness studios, affiliate gyms, campus recreation facilities, integrated wellness centers, and key community organizations like YMCAs and JCCs. With a global presence spanning 55 countries, we empower nearly 19,000 facilities and over 25 million+ members to achieve their health and wellness goals. Join the Daxko Nation of brands, including Zen Planner, SugarWOD, Club Automation, and more, and discover the future of health and wellness at www.daxko.com.