Categories: Success Stories

Growing Strong with Daxko Operations

Published On: Jul 3, 2019

Strong Member Retention


YMCA of Greater Omaha has seen year-over-year membership growth–more than 45% since partnering with Daxko Operations. In addition, their active members are up by nearly 10% over the prior year!

Meeting Member Needs

YMCA of Greater Omaha Business Manager, Heidi Riessen, says they’ve been successful by focusing on meeting member needs and, in particular, by “Connecting [members] with programs, working to build relationships with staff members, and asking for feedback to always do better.”

Riessen credits Daxko with helping to connect families at their Y with the programs that are right for them.

New Member Engagement

The YMCA of Greater Omaha pays particular attention to new member engagement.

“One thing that seems to work is calling members within the first week of join to welcome them to the Y and set up their ‘Get Started’ appointment. Doing this connects them to our trainers and will help them meet their goals.”

Note: Historical membership growth comprised of active units in Daxko Operations May 2013 versus May 2018. YoY growth comprised of active units May 2017 compared to May 2018.

Why Daxko

Support for Your Mission

The YMCA of Greater Omaha values the 3-time-Stevie-Award-winning customer service that Daxko is known for. They also value the numerous ways that Daxko customers can interact with Daxko Customer Success teams.

“We love to interact using Daxko Chat,” says Riessen. “Using Daxko Chat helps get our issues resolved efficiently and allows us to communicate back to our branches in a timely manner.”

Y Partnership

“I feel that Daxko is a true partner for the Ys. Daxko truly takes heart in what we do as an organization and they make it easy for us to serve our members and connect them to programs for their families.I have worked with a few other software companies during my time with the Y. I can honestly say that Daxko is the one! They take their customers’ needs first and continue to improve and listen if you have concerns. Great customer service and always good follow up!”

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