Have you ever heard that the things you dislike most in others are probably at the root of your own faults?
At DAXKO we work hard every day to help associations become more efficient, more effective, and achieve excellence. We are surprised when we see evidence that they are not using our software and tools effectively, not leveraging all of the services available to them through us. We are surprised by manual processes, disparate systems, and lack of focus. Maybe it’s also time for us to hold up the mirror and run the 20-point lube check on our own engine. As I was working on an “Efficiency” collateral piece, I thought about how this applies to us:
Operational efficiency happens when the right combination of people, process, and technology come together to achieve excellence while driving down costs. Through operational efficiency, time spent on manual tasks can be redirected to high value projects. With greater attention on long term goals, DAXKO customers achieve excellence through streamlined operations, improved member retention, and increased budget size.
Do we have the right people in the right seats? Are our processes smooth and lean? Do we use the technology that we have to its full potential to be more efficient and use data in meaningful ways? Are our long term goals clear? My guess is the answer to all of these is “sometimes.”
We all need to take ownership for finding the answers to these questions. When something is broken, you fix it. When something doesn’t make sense, you make sense of it. When the reason you are doing something is not clear, you ask why you are doing it.
I am excited by how well we do on many of these things, and surprised sometimes at how much room we have to improve. The exciting part is that if we are successful now, think of how this place can rock when we have our business down to a science. Who wouldn’t like that?