A survey of more than 350 professionals at YMCAs, JCCs and community centers reveals that survey respondents are cautious in their financial forecasts for 2015. Daxko’s annual Trends & Opportunities report shows 45% of respondents predict an increase in their operating budgets over last year; down 10% over their predictions for 2014.
All together, 95% of respondents report their operating budget increased or stayed the same.
Of those who predict a budget increase, the top contributing factors are increased membership sales and increased program revenues.
Top reasons cited for budget declines include decreased competition as the primary driver with closing branches ranking second.
Interested in more insights from our 2015 Trends & Opportunities survey? Download the complete survey.